Want the London look? Boost your lashes with Rimmel London Wonder'full Volume Colourist Black mascara! Say goodbye to boring, invisible eyelashes thanks to our newest formula that instantly fills and lengthens each eyelash with pigments blacker than black. At the same time, the eyelash coloring complex with natural colorant darkens the color of your bare lashes from root to tip (non-permanent color comes off gradually after last use). For dramatic lashes that stay dramatic on weekends (and unplanned sleepover) ... Wonder'full Volume Colourist Black mascara is a girl's best friend. Apply with an eyelash intensifier tapered brush for instant volume and lengthening. Use every day to see the most intense coloring effect. Best color is achieved after 2 weeks of continuous use. Try Rimmel London Wonder'full Volume Colourist Black mascara if you want instantly effective black lashes that stay intact. It's a great gift for your girlfriend, sister or even mom! Rimmel London is a confidence we have in our always cool, outrageous, never predictable and always evolving look. Rimmel is not perfection or deterrence, just like London: young, urban, eclectic, keen. It is a statement that has no rules, it is real, it is accessible. MEET THE LONDON LOOK.